While media watchdogs fixate on the actual book deals—namely, on the dollar sum of the advance, as this is one form of online commerce that still amazes us—few pause to consider the books themselves. How strangely anachronistic is it (and yet, extraordinarily telling) that those who participate in perhaps the most monumental democratic exercise ever—and who do so daily, often for a living—would seek to tame the great, unbridled, immaterial beast that is the Internet with some high-gloss stock and two binding boards? How thoroughly odd it is that one would attempt to translate the particular digital reading experience of the Tumblr blog, or Twitter feed, or Facebook update into an analog one. What about the Kindle?